Top 5 Questions:
What are the differences between the District President (DP), Senior Vice President (SVP), and Area Vice President (AVP) roles?
The District President (DP), Senior Vice President (SVP), and Area Vice President (AVP) roles represent the top 393 part-time leadership positions at BIGShift Media. The CEO of BIGShift Canada will personally coach the three DPs. The main differences between the roles are the scope of responsibility and the team you will lead.
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District President (DP): 3 positions total. Each DP will lead one of three Districts (Ontario, Canada West, or Canada East), containing 1,320 Neighbourhoods each, and will manage a team of 10 Senior Vice Presidents (SVPs).
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Senior Vice President (SVP): 30 positions total. Each SVP will oversee a region of 132 Neighbourhoods and lead a team of 12 Area Vice Presidents (AVPs).
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Area Vice President (AVP): 360 positions total. Each AVP will oversee a local territory of 11 Neighbourhoods and will recruit and mentor one Team Leader (TL) for each. These 3,960 TLs will, in turn, lead a nationwide force of 39,600 Parent Associates (PAs).
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Important Note on Geography: You do not need to reside within your geographic area of responsibility to be a DP, SVP, or AVP; you can live anywhere in Canada. However, it is ideal that the Team Leaders you recruit are located in or near the Neighbourhoods for which they are responsible. Furthermore, your initial task of signing up one Accelerator is not geographically restricted.
How does my work directly lead to my own child's retirement being funded? Can you walk me through the math?
The specific Finished Investing Amount (FIA) Goal for a child is to have $43,868 invested by their 3rd birthday. Your On-Target Earnings (OTE) are designed so that your after-tax income is sufficient to meet this goal. For example, the OTE for a Team Leader is $61,915 (pre-tax). After an estimated average tax of 29.24%, this leaves an after-tax income of $43,868—the exact amount needed to achieve your child's FIA Goal.
Is this a sales or multi-level marketing (MLM) position?
No, this is not a sales or a multi-level marketing (MLM) position. It is a part-time leadership and mentorship role. Our model is different from an MLM because there is no cost or purchase requirement to join, the focus is on achieving finite goals (the A-Drive and M-Drive) rather than endless recruitment, and your compensation is a direct and transparent management commission.
The page says 'just 3 to 6 hours per week.' Is this realistic, especially in the beginning?
Yes, the 3-6 hour per week commitment is realistic. The role is designed for efficiency, providing you with "done-for-you" tools (videos, websites, playbooks) so you can focus on connecting and leading. Your training is practical, hands-on, and integrated directly into your regular weekly hours.
How does the plan for me to fund my own retirement in 5 years ('BIGShift #2') actually work?
This is an exclusive benefit for our 393 founding leaders (DPs, SVPs, AVPs). The high OTE from your primary leadership role is the main engine. For example, an AVP with an OTE of ~$100k could have over $21,000 in after-tax income remaining after funding their child's FIA Goal, which can be invested for their own retirement. To accelerate this, you will also have the opportunity to take on an optional second Part-Time Parent Job.
Frequently asked questions
The Job Itself (What Do I Actually Do?)
The District President (DP), Senior Vice President (SVP), and Area Vice President (AVP) roles represent the top 393 part-time leadership positions at BIGShift Media. The CEO of BIGShift Canada will personally coach the three DPs. The main differences between the roles are the scope of responsibility and the team you will lead.
District President (DP): 3 positions total. Each DP will lead one of three Districts (Ontario, Canada West, or Canada East), containing 1,320 Neighbourhoods each, and will manage a team of 10 Senior Vice Presidents (SVPs).
Senior Vice President (SVP): 30 positions total. Each SVP will oversee a region of 132 Neighbourhoods and lead a team of 12 Area Vice Presidents (AVPs).
Area Vice President (AVP): 360 positions total. Each AVP will oversee a local territory of 11 Neighbourhoods and will recruit and mentor one Team Leader (TL) for each. These 3,960 TLs will, in turn, lead a nationwide force of 39,600 Parent Associates (PAs).
Important Note on Geography: You do not need to reside within your geographic area of responsibility to be a DP, SVP, or AVP; you can live anywhere in Canada. However, it is ideal that the Team Leaders you recruit are located in or near the Neighbourhoods for which they are responsible. Furthermore, your initial task of signing up one Accelerator is not geographically restricted.
What does a typical work week look like? What are the day-to-day tasks?
Your work is designed to be flexible (3-6 hours/week) and follows a phased approach.
Phase 1: Your First Step: Your first and most important goal will be to sign up your one Accelerator. This involves identifying potential Accelerators and using the professional tools BIGShift Canada provides to guide them through the process.
Phase 2: Building & Mentoring Your Team: After your first step, your focus shifts to your main ongoing role: ensuring each member of your direct team achieves their A-Drive (Accelerator Drive) and M-Drive (Membership Drive) goals. Your activities will be centered on coaching your team to success through regular check-ins, strategizing, and sharing best practices.
The first step is to sign up one Accelerator. What does that involve? Do I have to find this person on my own?
While you are responsible for making the connection, you are not on your own. Your role is to be a connector, not a salesperson. The process involves identifying prospects (we provide lists to help you get started) and making an introduction using our professional tools. For example, you will be provided with business cards featuring a QR code that links to a short video explaining the Accelerator opportunity. You will have dedicated one-on-one coaching and a full suite of tools (websites, videos, a playbook) to support you.
After signing up an Accelerator, my main role is to recruit and mentor my team. Is this a sales or multi-level marketing (MLM) position?
No, this is not a sales or a multi-level marketing (MLM) position. It is a part-time leadership and mentorship role. Our model is different from an MLM because there is no cost or purchase requirement to join, the focus is on achieving finite goals (the A-Drive and M-Drive) rather than endless recruitment, and your compensation is a direct and transparent management commission.
What is "BIGShift Media"? Is that the company I will be working for?
Yes. When you join as a DP, SVP, or AVP, you are officially part of the BIGShift Media team. BIGShift Media is the marketing and community outreach company wholly owned by the parent organization, BIGShift Canada. Its mandate is to employ our nationwide team of part-time parents, create and execute the major campaigns that launch the BIGShift, and generate profits to be reinvested into the mission.
How much of the work involves being on the phone or computer versus meeting people in person?
For the DP, SVP, and AVP leadership roles, the work is designed to be almost entirely virtual and remote. Your initial task of signing up one Accelerator may involve in-person meetings, but it can also be completed entirely online. After that, your ongoing role of leading and mentoring your team is conducted remotely. The grassroots, face-to-face community outreach is primarily handled by your team of Team Leaders (TLs) and Parent Associates (PAs).